LinkedIn has rolled out ‘Stories’ feature in India to help members share everyday professional moments and experiences with their communities more casually, creatively, and authentically.
Users can share their everyday professional moments such as work-from-home setups, daily routines, work motivations, events, team calls, industry news, and insights quickly and with ease as it does not stay on a member’s permanent profile.
LinkedIn Stories allows members to publish photos and videos up to 20 seconds long, which will be visible on their profiles for 24 hours.
Ashutosh Gupta, India Country Manager, LinkedIn said, “In a virtually connected world, ‘Stories’ are the virtual water coolers, where members can share their everyday professional moments in a creative and authentic way, and find a new way to stay connected with their networks. Along with the launch of Stories, we have also introduced a host of platform enhancements that offer an inclusive and enjoyable LinkedIn experience. The new look and feel of LinkedIn showcases our commitment to creating an engaging, supportive, diverse, and respectful community, which is at the heart of everything we do at LinkedIn.”
The feature also allows members to send messages to connections and followers, and “mention” / tag connections in a Story. Users can also see who has viewed their Story, increasing engagement and giving insight on activity for your posts.
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